Objective

Christine Kreiselmaier is a photographer & director working internationally. Her clients include Dior, Guerlain, Lancôme, L'Oréal, Garnier, Net-a-Porter and Farfetch.

I was approached to define a new brand identity for her business and create a logo that could incorporate her initials (CK).

This creative work has then been expanded to a set of branded materials including business cards and a website.

Solution

A creative was developed blending together a graphic representation of a camera shutter with CK. The combination resulted in a logo which was distinctive, memorable and effectively conveyed Christine’s modern, minimalistic and feminine approach.